The Art Network channel approached us with a brief to create a new look and feel for their TV idents and advertising, as well as a fresh design for their subsidiary website and magazine.
Our team delivered a versatile aesthetic for the Network that represents the full range of artistic enterprise; from the specialist and esoteric to the commercial and mainstream. The unique, eye-catching and contemporary style reflects the amorphous nature of the Art world, striking the right balance between accessibility and expertise to reinforce but also expand the Art Network audience.
Brand Identity, Sonic Branding, Motion & Visual Ident, Print, Online.